American Nurses Association

Shotwell partnered with 522 Productions and the American Nurses Association to produce a campaign for their End Nurse Abuse initiative. We captured the reality of frontline nurses, read by their family friends to reinforce a call for systemic change. Our team led the creative execution from pre-production through post, delivering a suite of photo and video assets designed to educate the public, influence policy conversations, and support ANA’s mission to protect and empower nurses nationwide.